Professional Profile

Experienced publications manager and editor with a proven track record developing, planning and producing magazines, newspapers and specialty publications for web and print. Skillful, articulate leader with experience managing multi-functional teams of journalists, promoting communication, providing motivation and maximizing efficiency across multiple projects. Demonstrated management and communications skills with the ability to maintain long-term, collaborative relationships with customers and other teams. Talented writer, photographer and publication designer with experience creating award-winning, high-engagement print and online packages.

 

Skills Summary

  • Website CMS and design

  • Editorial project management

  • Writing, editing, AP Style

  • Photography

  • Content

  • Publication design

  • Team leadership

  • Print production

  • Budgeting

 

Professional Experience

Editor/Manager

  • Hired, managed and evaluated writers, photographers and graphic designers, as well as multiple freelancers.

    • Ensured that deadlines, budgets and quality metrics were consistently met.

    • Suburban weekly newspaper received five General Excellence awards from the South Carolina Press Association; personally honored multiple times for writing and design.

    • Monthly parenting magazine received more than 20 awards for writing, layout and photography.

  • Created yearly editorial calendars and monthly content budgets for online and print.

  • Concurrently edited content for monthly magazines, weekly newspapers and multiple special publications.

  • Managed online presence for two publications.

    • Directed launch of new magazine website in 2015 that saw consistent month-over-month growth.

    • Regularly posted and managed content for multiple websites.

    • Directed social media efforts on Facebook, Twitter and Instagram for monthly magazines.

    • Used Adobe Analytics (Omniture) daily to monitor web traffic and engagement.

  • Oversaw production process, and managed bids and ongoing relationships with commercial printers.

    • Achieved 20-plus percent savings on printing for monthly magazine — more than $75,000 annually.

  • Worked with sales teams to ensure profit goals were met.

    • Worked with general sales manager to develop yearly content operating budgets.

    • Monthly parenting magazine averaged 38 percent profit margin.

Writer/Photographer/Designer

  • Created story packages for magazines, newspapers and websites.

    • Conceptualized, interviewed, wrote and photographed news and feature stories.

    • Wrote weekly feature column for mid-sized daily newspaper.

  • Recipient of multiple awards for publication design and graphics from South Carolina Press Association.

  • Writing and design consultant to newspapers; redesigned sections for newspaper group in Alabama.

  • Lead seminars on layout and design for commercial printers and press associations.

  • Member, Professional Photographers of America.

Prepress/IT

  • Prepress manager for mid-sized commercial printing company.

    • Oversaw day-to-day departmental operations and ensured all production deadlines were met, working closely with sales and press departments.

    • Hired, managed and trained staff.

    • Directed equipment purchases and transition to a direct-to-plate production process.

    • Managed IT operations including procurement, configuration, installation and maintenance for network of Macintosh and PC computers and servers.

    • Calibrated equipment for color accuracy and consistency from file to press.

    • Troubleshooted customer files.

    • Designed collateral, including brochures, newsletters, and small publications.

  • Managed IT services for weekly newspapers.

    • Procured, configured and installed equipment and software, including platesetters, and trained users to produce print-ready products.

    • Directed weekly newspaper’s transition to fully paginated design process.

  • IT consultant specializing in Macintosh and Macintosh-PC based mixed networks.

    • Manage and maintain networks, servers and workstations for clients throughout the Southeast.

    • Optimize equipment for efficiency, consistency and maximum uptime.

    • Implement backup strategies that have consistently provided effective data safety.

    • Through calibration, ensure color accuracy for clients in printing and publication industries.

    • Train publication-centric users in color toning, software use and proper file-building strategies.

    • Design and build engaging, SEO-friendly websites for small businesses.

 

Employment History

  • Online and Print Media Coordinator

    • Clemson University College of Science, Clemson, SC; June 2017 – present

  • Custom/Non-Daily Publications Manager

    • The Greenville News, Greenville, SC; April 2001 – November 2016

  • Prepress/IT Manager

    • Cross Country Printing, Greenville, SC; 1996 – 2000

  • Editor

    • Tribune-Times, Simpsonville, SC; 1990 – 1995

 

 Computer Skills

  • Adobe InDesign

  • Adobe Illustrator

  • Microsoft PowerPoint

  • QuarkXPress

  • Squarespace CMS

  • Wordpress CMS

  • Adobe Photoshop

  • Adobe Analytics

  • CCI Newsgate

  • Basecamp

  • Saxotech

  • Office 365 deployment

  • Adobe Acrobat

  • Microsoft Word/Excel

  • PRESTO CMS (Gannett)

  • Cascade CMS

  • OS X Server

  • Mac/Windows OS

 

Education

  • University of South Carolina – Spartanburg

    • Major in English with concentration in journalism and communications